In today's digital space, having an influential presence on social media is a must for any business.


Here are some key points that differentiate traditional marketing from digital marketing:

Digital marketing

Can reach millions of people.

Available 24/7.

Can become viral online via different social medias.

You can measure and track campaigns at any time.

You can schedule your posts even for non-working hours.

You can choose your audience.

User interaction is possible, as is a customer service representative.

The website reflects your online activity.

It's profitable.

You can have a community of your own subscribers.


Traditional marketing

Can target customers belonging to a narrow area.

Available only during working hours.

It takes time to reach the customers.

You are not able to measure accurate results.

The planning of any advertising is not possible.

You cannot target a specific audience.

The interaction is either on the print media or through door-to-door marketing.

Commercial values and services are reflected by print advertising.

The investment is higher and not as effective.

The space you can talk about your brand is limited.