WHY HAVE A BUSINESS BLOG.
The Blog remains an essential Marketing tool to make itself known on the internet, to communicate simply with its customers, to disseminate information to its partners and collaborators ...
Here are ten benefits of corporate blogs:
1. Improve the visibility of your website on the internet.
2. Humanize your business to give a brand of expertise.
3. Disseminate non-commercial information about your products.
4. Establish a dialogue with your customers and thus exchange directly with them on your products.
5. Be the center of your communication strategy on social networks.
6. Create a lead generator attracted by your articles on a given topic.
7. Encourage prescribers to relay your information.
8. Become the reference in your industry.
9. Educate prospects publishing information about the benefits and benefits of using your products.
10. Become independent of your Webmaster or communication agency.